Why We Rebranded to SPS Alpha

The transition from Shopping Spot to SPS Alpha is more than just a name change; it’s a commitment to a higher standard of gear.

As we move toward a future of mobile freedom—focused on the van-life lifestyle and rugged overlanding—we needed a brand that looked as tough as the products we sell. The new SPS Alpha identity represents the "Command Center" aesthetic: clean, tactical, and ready for any environment.

Check out our new look, browse the updated Overlanding category, and join us as we head off the grid.